Jim welcomes Ken Fisher, CEO of Fisher Investments to discuss his new book; Beat the Crowd: How You Can Out-Invest the Herd by Thinking Differently. Contrarians understand how headlines really affect the market and which noise and fads they should tune out. Beat the Crowd is a primer to the contrarian strategy, teaching readers simple tricks to think differently and get it right more often than not. Ken Fisher is best known for his "Portfolio Strategy" column in Forbes magazine, where his over 30-year tenure of high-profile calls makes him the third longest running columnist in Forbes's 90-plus-year history. He is also the founder, Chairman and CEO of Fisher Investments, an independent global money management firm.
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